We’ve just published an article on the HotHouse blog on using social media tools such as LinkedIn and Twitter and the impact they can have on “brand you” as well as your company. There’s an accompanying podcast interview with Chuck Hester, whose book “Linking In to Paying it Forward” explains his philosophy on using LinkedIn to help others.

HotHouse blog article: http://blog.hothouse.com.au/2009/07/08/the-link-between-personal-and-corporate-branding/

Podcast interview with Chuck Hester: http://blog.hothouse.com.au/2009/07/07/hothouse-podcast-paying-it-forward-through-social-media/

Tags: Chuck Hester, HotHouse, LinkedIn, paying it forward, Ray Welling, simon van wyk, social media, twitter

Posted on Friday, July 10th, 2009 at 3:39 pm under Australia, Marketing, Technology, Writing, e-marketing, social media.

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